Physical Therapy Reputation Management – Part 1

I recently wrote this guest blog post on the Web PT blog. Below is the summary and you can follow the link for the entire article on physical therapy reputation management.

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As Benjamin Franklin once said, “It takes many good deeds to build a good reputation, and only one negative one to lose it.” With this statement in mind—and 21st century technology—let’s talk about reputation management in 2013. Here are a few questions to start you thinking:

1. Do you know your online reputation?
2. Are there any negative reviews about your practice on the Internet? If so, do you have a procedure for handling these reviews?
3. Do you have a proactive reputation management program in place to inoculate your practice against negative reviews?
4. Have you considered the impact that positive reviews will have on your practice’s reputation?

What is Online Reputation Management?

Click here to read the entire article

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