Blog

As you should very well know by now, traffic is essential for the success of any private physical therapy practice. Without traffic and new visitors to your website, you’ll fail to draw in potential patients, and you’ll have difficulty growing as a business. Unfortunately, you can have the best-looking site on the Internet, but if […]

Who would have thought when Steve Jobs first introduced the iPad back in 2010 that it would become anywhere near as popular as it is today? All over the Internet, reviewers were openly mocking the tablet as a clumsy oversized iPhone. Now a quarter of all U.S. Internet users own tablets and the figures are […]

Meet the hashtag “#.” It doesn’t look like much, but if you use Twitter and haven’t mastered the hashtag yet, it is soon going to be your new best friend. Let’s face it: If you are new to Twitter or don’t use it very often, it can be very overwhelming. It’s hard to wade your way […]

Do you need more customers? Are you sick of people visiting your website but not calling to schedule an appointment? Much worse than having no visitors to your website is actually getting visitors, but no new patients. That can be quite frustrating. If that has happened to you, don’t despair. We are familiar with marketing […]

Pinterest has fast become a force to be reckoned with in the world of social media, and its influence is still growing, not just in bringing products to the attention of consumers in a visual marketplace but in resulting sales and business growth. According to Wishpond, referrals that come from Pinterest spend a staggering 70% […]

Attracting a potential patients to your website is hard enough, but grabbing their interest and persuading them to come to your practice for treatment is even more difficult. That is why it’s so important to good web design so you don’t frustrate or irritate your visitors by making them jump through hoops to find the […]

If you haven’t joined in yet, then it’s high time you did. Twitter is one of the most visited social network sites and it’s becoming more and more popular everyday. According to a report on Statistic Brain, in May 2013 Twitter had over 554,750,000 registered users. 135,000 new users sign up every day. There are […]

Just because you can see your desktop site on a mobile phone doesn’t mean that it’s using mobile web design. Mobile sites are specifically designed for the small screen, with the needs of mobile users (your patients) in mind. A mobile-friendly site helps your practice connect with patients and drive conversions.[note_box]No business can afford to […]

Let’s face it: social media is all around us. Everywhere you look it’s “Like Us On Facebook” here and “Tweet Us” there. We are surrounded by social media networks, and new ones are springing up constantly. While some businesses have seen the value of social media, many more have failed to grasp the effect it’s […]

The Internet has had a profound effect on the way that people communicate and interact with each other. The changes have also had a dramatic influence on the business world by altering the way that consumers make purchases and seek out services. Until about ten years ago, companies reached out to consumers through trade shows, […]

Great news: somebody has visited your website. Hurrah! Perhaps they might look around and decide to schedule an appointment for treatment…but wait…oh no!  Now they are leaving. “What? They only stayed for five seconds.” Yes, it’s very possible that they stayed long enough to be appalled by your website and then made a quick exit to one […]

Is video marketing really that important? With over 1 billion unique users every month from around the world, YouTube is the second biggest search engine in the world, and also happens to be owned by Google. The figures are mind-boggling. Over 4 billion hours of video are watched each month on YouTube. To break it […]