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Posts

• Announcements

  • September Physical Therapy Website and Marketing Special
  • New Website

• Business

  • The Hidden Costs of DIY Marketing: Why Physical Therapy Practices Need Expert Help
  • 5 Physical Therapy Private Practice Marketing SOPs for Online Marketing Success
  • Some of the Physical Therapy Web Design Details Described in an Infographic
  • Coronavirus Email Messaging & Social Posts for E-REHAB Clients
  • Resources for PT Private Practices Dealing with the Coronavirus Outbreak
  • E-REHAB’s Website Resources – Our Response to Coronavirus/COVID-19 Outbreak for Our Clients

• CARES PPP

  • Cares ACT and PPP

• Content Marketing

  • 3 Clinical Studies to Share with Physicians To Generate More Referrals
  • Why Patient Trust Is Vital to Your Practice
  • Physical Therapy Content Marketing – Creating a Budget

• Copywriting

  • The Role of Copywriting in Physical Therapy Practices
  • Transform Your Homepage into a Patient Magnet: Copywriting Essentials for Physical Therapy Website Home Pages
  • What’s Your PT Company’s Story?
  • A Guide to Writing Your Physical Therapy Website Home Page

• E-rehab Offers

  • We want to make sure you start 2013 with the tools and information you need for success!

• Facebook

  • Thoughts on Physical Therapy Facebook Ads
  • Get Better Results From Your Physical Therapy Social Media Marketing
  • 7 Easy ways to turn Facebook into your  Physical Therapy Blog’s best distribution vehicle.

• General Marketing Information

  • 17 Physical Therapy Marketing Ideas to Make Your Physical Therapy Website More Credible and Generate More New Patients
  • 2 Easy Ways to Improve Your Physical Therapy Online Marketing Content
  • Make Your Physical Therapy Website Local SEO Friendly
  • Three Tactics for Physical Therapy Online Marketing
  • How to Enhance Video Marketing for Physical Therapists
  • Physical Therapy Reputation Management Made Simple
  • Why You Need a Blog to Improve Your Physical Therapy Reputation Marketing
  • Physical Therapy Mobile Marketing: Capturing First-Time Patients with a Compelling App
  • Three Ways to Use Your Newsletter to Market to Doctors
  • A Simple Physical Therapy Social Media Marketing Strategy
  • Providing Value in Your Physical Therapy Marketing
  • 10 Observations About PT Promotion from My Travels

• Google Ads

  • Physical Therapy Google Ads Management – 4 Ways to Improve

• Google AdWords

  • Google AdWords – Who Shows Up Where?

• Inbound Marketing

  • Physical Therapy Blogging: How You Can Make Your Strategy More Effective
  • Tips for Writing SEO Friendly Blog Posts to Boost Web Traffic
  • Stop the Lead Generation Madness

• Instagram

  • Instagram Marketing for Physical Therapy – IG Posts Types

• Linkedin

  • Why You Need to Take Advantage of LinkedIn to Help Your Private Practice Grow
  • HOW TO MAKE THE MOST OF LINKEDIN FOR FREE (PART 2)
  • 3 Tips on How to Use LinkedIn for Physical Therapy Marketing & Recruiting
  • Do You Need a Physical Therapy Blog?
  • Increase your physical therapy practice visibility with Google’s local business listings: Part 1
  • What Does My Mom and Tole Painting Have to do with Physical Therapy Search Marketing?
  • Physical Therapy Mobile Marketing Opportunity Infographic
  • Mobile Marketing – An Opportunity You Shouldn’t Miss

• Marketing

  • The Impact of Our Marketing Support Services: An In-Depth Analysis
  • The Ultimate Guide to Local SEO for Physical Therapy Private Practices
  • The Power of Ratings and Reviews for Physical Therapy Private Practices
  • Physical Therapy Website Design 2023 – Stick with a Good Story
  • Your PT Marketing Mix – Use This Framework by Answering the 7 P’s
  • New for 2022 – This May Be the Best Way (and By Far the Cheapest) to Generate More New Initial Evaluations
  • Physical Therapy Marketing Funnels – Understanding the Concepts First Can Increase Your ROI
  • 10  Ways Online Marketers Make Their Products More Attractive*
  • 9.5 Marketing Tips You can Implement Right Now During The COVID Crisis
  • Physical Therapy Inbound vs. Outbound Marketing – Part 1
  • Physical Therapy Marketing Ideas – Positioning Yourself Against Your Competition
  • Physical Therapy Marketing Strategy Part 2: Divide all potential patients into segments to reach people with a specific message
  • Physical Therapy Marketing Strategy Part 1: How to resist ‘bright and shiny objects’ by using a concrete marketing plan
  • Importance of Identifying Your Ideal Patients in Your Physical Therapy Marketing Plan
  • Physical Therapy Website Accessibility – ADA Compliance in the Digital World
  • Why an In-Depth Understanding of Your Patients Is the Only Marketing Strategy You Need
  • How to Ensure Your Physical Therapy Blog Posts Stay Evergreen
  • Physical Therapy Website Design: Creating a Brand That Stands Apart from Competitors
  • Physical Therapy Marketing Online – The Total Online Presence
  • Physical Therapy Blogging – E-rehab in the Top 50
  • 3 Statistics to Know For Successful Physical Therapy Online Marketing To Baby Boomers
  • 5 More Physical Therapy Online Marketing Terms Explained in Simple English
  • Physical Therapy Newsletters Can Help You Earn Loyal Patients
  • Physical Therapy Clinic Marketing: Using Social Media to Learn About Prospective Patients
  • Video Marketing for Physical Therapists: Targeting the Right Patients and Bringing Transparency
  • Local Physical Therapy Social Media Marketing 101
  • Physical Therapy Online Marketing: Finding Your Key Audience in Patients and Referrals

• Marketing To Doctors

  • The Number 1 Factor in Physical Therapy Referral Marketing

• Newsletter Email Marketing

  • Improving Your Physical Therapy Newsletters Open Rate
  • Why an Email Physical Therapy Newsletter Should be a Priority
  • How to Use E-Mail Lists as a Beneficial Marketing Tool
  • Get Patients to Read Your Physical Therapy Newsletters
  • Physical Therapy Marketing Online – Infographic
  • Infographic – The New Model for Low Back Pain Management – See a Physical Therapist First and Fast

• Newsletters

• Physical therapy Blog

  • Optimize Your Outdated Content for Higher Search Rankings
  • Use Storytelling for a Better Physical Therapy Blog
  • Inbound Vs. Outbound Marketing Part 2: Outbound Helps You Cast a Wider Net
  • 35 Physical Therapy Blog Resources
  • Why You Need a Physical Therapy Blog…and Some Tips to Get It Done
  • Physical Therapy Blogging: 3 Steps to follow, when writing catchy headlines.
  • Thinking About Physical Therapy Blogging? Watch Out for These 4 Common Mistakes When Hiring a Writer
  • New Year’s Resolutions For Your Physical Therapy Blogging
  • Physical Therapy Website Design: Creating a Library of Educational Information for Patients
  • 3 Ideas for Local Physical Therapy Blogging
  • Physical Therapy Blogging – Simpler Than You Think
  • Physical Therapy Blogging Basics
  • Physical Therapy Blog Ideas
  • How to Provide Better Patient Care…Larry Benz Looks Outside In
  • Quote #1

• physical therapy branding

  • UGC – An Advanced Physical Therapy Marketing Tactic
  • Physical Therapy Website Design for 2022
  • Common Physical Therapy Branding Mistakes

• Physical therapy content marketing

  • Stages of the Buying Journey and Physical Therapy Retargeting

• Physical therapy content marketing

  • Your About Us Page Could Be Suffering From These 6 Mistakes

• Physical Therapy Infographics

• Physical Therapy Local Optimization

  • Harness the Power of Online Local Directory Management for Your Physical Therapy Private Practice
  • Google’s Vicinity and Physical Therapy Private Practice SEO
  • Physical Therapy Marketing in 2021 – Does Your Community Know About You?
  • Physical Therapy Online Marketing – Focus on the Fundamentals
  • Physical Therapy Social Media Marketing Tips
  • Physical Therapy Business Directories – a Practice Information Checklist
  • Why Every Private Practice Should Use Google My Business
  • Physical Therapy Marketing – Is Yelp Advertising Worth It?
  • Yelp Pages Can Help Physical Therapy Websites’ Search Rankings
  • Infographic – Google+ Local Places Summary for Physical Therapy Marketing

• Physical Therapy Mobile Marketing

  • Four of the Most Important Physical Therapy Website Content Tips  Most  Don’t Even Know
  • Practices Need Physical Therapy Mobile Websites
  • Why Your Private Practice Can’t Afford to Ignore Tablet Users
  • Use This Checklist To Ensure Your Mobile Web Design Is Up To Par
  • Physical Therapy Marketing with Instagram
  • Physical Therapy Mobile Marketing FAQ
  • This Infographic Summarizes Why Physical Therapy Mobile Websites are a Must
  • Physical Therapy Marketing – Where Do I Start?
  • Mobile Should be Part of Physical Therapy Marketing Strategy
  • Mobile Physical Therapy Marketing – PTPN Presentation
  • How YouTube can be Used for Physical Therapy Marketing
  • Video- A Mobile Optimized Physical Therapy Website Can Help You

• Physical Therapy Mobile Websites

  • A 15-Point Checklist to Make Sure Your Physical Therapy Website is Converting Visitors to Patients
  • What the Best Physical Therapy Websites Have to Offer
  • The Importance of Reputation Marketing for Physical Therapists
  • Put the Best PT Marketing Ideas to Work for Your Practice

• Physical Therapy Patient Marketing

  • 10 Tips For Writing a Powerful Social Media Ad
  • 10 Steps to Market Your Physical Therapy Practice on Instagram
  • 10 Ways to Promote Your Small Physical Therapy Practice on a Budget
  • 4 Simple Ways That the Patient Experience Can Make or Break Your Practice
  • Physical Therapy Patient Marketing: Setting the Right Mood in Your Online Content

• Physical Therapy Reputation Management

  • Physical Therapy Ratings & Reviews – E-rehab 2022 Update
  • Physical Therapy Ratings and Reviews – Negative Reviews Aren’t So Bad
  • Why Physical Therapy Reputation Management Matters
  • Reputation Marketing for Physical Therapists: 3 Top Tips
  • Reputation Management for Physical Therapy: Important Tips to Implement Today
  • 10 Reasons Physical Therapists Need Reputation Management
  • Video Marketing Services for Physical Therapy Private Practices
  • Attract More People To Your Practice And Expand Your Patient Base
  • Some Quick Fixes to Transform Your Website and Draw More Patients in for Treatment
  • Physical Therapy Reputation Management – Yelp Just Made It Much Easier

• Physical Therapy Reputation Marketing

  • Physical Therapy Ratings & Reviews – Don’t Ignore Good Reviews – Do This Instead
  • Increase Visibility and Perform Market Research via Physical Therapy Social Media Marketing
  • How the Future of Physical Therapy SEO Will Change (And Why You Need to Pay Attention)

• Physical Therapy Reviews

  • 5 Crucial Physical Therapy Online Marketing Tactics
  • How NOT to Capture Physical Therapy Reviews
  • Google Makes a Big Change in Local Search Marketing Stars
  • Protect Your Private Practice with Online Reputation Management
  • Physical Therapy Marketing – 3 Ways to Capture Yelp Reviews
  • A Great Reason to Focus on Google Reviews to Improve Your Physical Therapy Search Marketing
  • Physical Therapy Reputation Management – Part 1
  • How to Avoid Negative Yelp Consumer Alerts that Could Hurt Your Physical Therapy Marketing Efforts

• Physical Therapy Search Marketing

  • Physical Therapy Local SEO – The Keys to Ranking Well
  • Complete Beginner’s Guide to Physical Therapy Search Marketing
  • How to Improve Physical Therapy Search Marketing
  • How To Begin Your Keyword Research for Physical Therapy SEO
  • Grow Your Practice Using Physical Therapy SEO
  • Physical Therapy Marketing – A How To Guide to Search Engines Optimization
  • Knowing How Patients Search for Physical Therapy Websites Could Save You Some Money
  • Search and Social Media for Your Physical Therapy Practice

• Physical Therapy Social Media Marketing

  • Physical Therapy Local Online Marketing with Social Media

• Physical Therapy Web Development

  • Physical Therapy Website Design: The Ultimate Guide for PT Practices in 2025
  • Don’t Make This Mistake – It Will Cost You New Evals
  • Are You Website Converting Visitors to Patients? 7 Thoughts on Physical Therapy Website Development
  • Facebook Marketing for Physical Therapy Private Practices – How to Stay Engaged
  • 5 Physical Therapy Online Marketing Terms Explained in Simple English
  • How to Choose Physical Therapy Website Developer
  • Why Seeing the Big Picture of Digital Marketing Is Therapeutic
  • Stay Up With the Times and Modernize Your Practice With a Strong Web Presence
  • Attract New Patients With Pinterest
  • Avoid Chasing Away Potential Patients By Using Good Web Design
  • Getting Google to Love Your Website and Move Up in Search Engine Results
  • 13 Easy Ways to Improve Physical Therapy Websites and Attract More Visitors
  • 6 Physical Therapy Marketing Ideas for Your Website
  • 5 ½ Physical Therapy Website Development Mistakes to Avoid

• Physical Therapy Websites

  • Physical Therapy Marketing Ideas: A 2025 Comprehensive Guide to Grow Your Practice
  • Building a Thriving Physical Therapy Private Practice: A Detailed Guide for New Physical Therapy Practice Owners
  • How AI Can Enhance Local SEO for Physical Therapy Practices
  • The Relevance of Personalized Healthcare in Physical Therapy: Enhancing Trust and Patient Outcomes
  • Unlocking the Power of Digital Marketing for Physical Therapy Private Practices
  • Elevating Physical Therapy Websites: Harnessing Patient Voices for Compelling Copywriting
  • Unmasking the Secrets of Physical Therapy Marketing: Know When Numbers Can Deceive
  • Chat GPT and Physical Therapy Marketing – We’re Just Getting Started
  • Physical Therapy SEO for Your PT Private Practice Website
  • Why You Still Need a Great Physical Therapy Website in 2023
  • 50 Physical Therapy Marketing Tips for the New Year
  • These Mistakes Can Scare Physical Therapy Patients Away Online
  • 4 Steps to Create the Perfect Elevator Pitch
  • Physical Therapy Blog Posts that Make Patients Take Action
  • Should You be Using TikTok to Marketing Your Physical Therapy Practice?
  • Design & Development of Your Physical Therapy Home Page
  • Responsive Physical Therapy Websites – E-rehab’s New G5 Platform
  • Why Video Marketing for Physical Therapists Is A Good Idea
  • Understanding the Importance of Search Engine Optimization For Your Practice
  • 5 Scary Website Mistakes Your Private Practice Should Avoid
  • How To Take Control Of Your Physical Therapy Web Design
  • Physical Therapy Web Design -Making It Boomer Friendly, Part 2
  • Making Physical Therapy Websites Boomer Friendly – Part 1

• Physician Marketing

  • 7 Steps to Creating a Solid Referral Marketing System
  • Creating a Physical Therapy Marketing Campaign for 2019
  • Blueprint: More Physical Therapy Referrals from Physicians

• PT marketing

  • Assimilating Thoughts from Other Firms on the Importance of Physical Therapy Online Marketing
  • 12 Versatile Marketing Approaches To Consider When You Need To Do Something Different
  • 6 Reasons To Include Physical Therapy Content Marketing In Your Strategy
  • 8 Free Physical Therapy Marketing Strategies That You May Have Overlooked
  • Google My Business Updates & Your Practice Listing
  • Inbound Vs. Outbound Physical Therapy Marketing Part 4
  • Physical Therapy Marketing Strategy Part 3: Look to the marketing hourglass and patient journey for opportunities
  • Physical Therapy Marketing Tip: How to Use Micro-Influencers To Grow Your Practice

• PT Online Marketing

• Reputation Management

• SEO

  • Keyword Research to Match the Patient’s Journey

• Social Media Marketing

  • Using Twitter to Promote Wellness Services – a How To
  • Physical Therapy Social Media Marketing: The Big 3 You Need to Know About
  • The Top 7 Questions Private Practices Ask About Social Media
  • How To Use #Hashtags And Get The Most Out Of Twitter
  • Join The Flock And Cash In On The Benefits Of Twitter For Your Private Practice
  • How Your Small Private Practice Can Navigate The World Of Social Media
  • 8 Big Online Marketing Ideas for a Practice on a Small Budget
  • Effective Physical Therapy Social Media Marketing Campaigns
  • 5 Ways to Improve Facebook for Physical Therapy Practices
  • Facebook Secret-Social Media Marketing for Physical Therapy Practices
  • How to Use Social Media for Your Physical Therapy Practice
  • Physical Therapy Marketing Ideas for Facebook
  • Facebook for Physical Therapy Marketing Online
  • Physical Therapy Marketing – 5 Tips for Facebook

• Telehealth

  • Telehealth Updates for PT Private Practices

• Uncategorized

  • How to Turn a One-Time Patient Into a Repeat Customer
  • Physical Therapy Marketing This Spring – Clean Out the Cobwebs
  • Physical Therapy Marketing Part 3 – Inbound Vs. Outbound
  • Four Different Ways You Can Create Targeted Local Physical Therapy Ad Campaigns On Facebook
  • The Six-Step Process For Creating Physical Therapy Marketing Content Even When You Are Very Busy
  • How to Develop a Winning Multichannel Marketing Strategy for your Physical Therapy Practice
  • Responsive Physical Therapy Website Designs from E-rehab
  • Thanks to Our Customers – 14 Years of Physical Therapy Marketing
  • Are You Focusing on the Right Online Marketing Tactics for Your Physical Therapy Practice?
  • Video Marketing – It’s Within Reach of All Physical Therapy Private Practices
  • How to Add Your Physical Therapy Practice to Apple Maps
  • Use Uplifting, Effective Images and Content for Physical Therapy Website Development
  • Why Physical Therapy Patients & Practices Prefer Google
  • PT versus MD: Physical Therapists are the Clear First Choice!
  • Physical Therapy Social Media Tip – Create a FB CTA Button
  • What’s a Physical Therapy Marketing Funnel?
  • Physical Therapy Marketing – Secret Tip How To Generate Reviews
  • Fall Prevention – Good PR for Your Physical Therapy Marketing Plan
  • Ideas for Physical Therapy Inbound Marketing
  • Physical Therapy Direct Access – Patients Will Increasingly Use Google to Search Out Value
  • Reputation Management – Protecting Your Physical Therapy Practice
  • How the Physical Therapist Can Utilize QR Codes
  • 12 Web Marketing Ideas for Physical Therapy Clinics on a Budget

• Video Marketing

  • Physical Therapy Video Testimonials – How and Why
  • Video Marketing for Physical Therapists
  • Wield the Power of YouTube to Get More Online Traffic to Your Practice
  • Online Video Marketing Could be an Effective Tool to Help Your Practice Grow

• Website Content

Authors

• David Straight